If someone asked me: the flag and the odd tiger, you are more optimistic about what a?
Not hesitate to say that I am sure is an odd tiger.
I always thought that to do forum polymerization, the odd tiger and the banner will be the odd tiger live better. because it is the odd tiger technology to technologies, to channel a channel for money there is money, the most important influence in the industry to Zhou Hongyi, and often can change the impossible possible.
past week, we in stir, polymerization of this forum Qihoo second line, and, very likely, will be the odd tiger gave up!
Click www.qihoo.com, into the home is not familiar, but this had only the odd tiger Q & A sub-channel products, the original forum was renamed odd cool polymerization, of the Lord is from, people feel a meaningful. Although the link from the site, the odd tiger's website: Odd Cool Network | odd tiger net | 360 security center such a ranking, but its overall strategic plan is actually just the opposite: the highest weight was 360 security guards, this product has now spun off a separate development, then that is the odd tiger Q & A Web site, and the third is the odd tiger content aggregation networks to move to the original forum for the odd cool net.
all this, is the name of the revision, casually, quietly completed, thus weakening the forum before the polymerization mode. This is certainly not the sort Zhou Hongyi year strategic plan, in my view, this is likely to be the boss again turned to weeks.
great efforts to promote the original domain name now being used to promote the Q & A Web site linked to the previous printing of rumors that the odd tiger front adjust the personnel structure of the time quietly, and lay off action, in the show that the odd tiger, seems to have decided to forswear smash hit that has a forum in the Internet industry aggregation model.
At first, in order to win polymerization Forum first card, can be among the Internet portal to the list, the odd tiger press forward through twists and turns to get a license, place is the rumor was, the odd tiger could buy banner. pronto, everything have changed.
Why? looks fame forum aggregator sites, the limelight almost equal to old portal, just less than 3 years, it becomes unpredictable fate of it?
the final analysis, this is due to forum aggregator sites, despite the once popular high, but it has failed to establish their own distinctive brand and credibility of the media, it is difficult to obtain brand advertising, eventually leading to the establishment of effective business model can not be brought about by the direct result of nothing more.
forum aggregator sites, the reason can not establish their own brand and credibility of the media, first, because such sites and portals in order to distinguish the content to attract users attention, often select the most shocking content. but different forum posts and news, often unverified, and hunting adventures Yan, doing their utmost, and its fidelity can be imagined mm tendency to direct this content aggregation site overturning the credibility of the Forum and the media brand, thus losing the media properties, they so difficult to get plenty of brand advertising support. traditional gossip tabloid, when not rely on advertising to make money, but also by issuing money, and Internet media such media forms, especially in China, the main concept of Internet content services is free of charge, almost no body could make money from direct users.
Secondly, although the Forum aggregators retain users through technical means, but the jump in the form of content, leaving the brand image in the eyes of users is still the ultimate goal of stations, rather than the forum aggregation site itself. contrast , traditional portals such as Sina Sohu Although the content is reproduced in media, print media, but full release on its Web site platform, resulting in users set up their own media brand.
again, the forum can recommend content aggregation site, but can not control the content changes. those elements are set to headline a small web site can often engage in sex or some ad links like to expand their own interests, but ultimately damage to the reputation Forum aggregation sites, while many smaller sites can not afford the huge flow of sudden, Forum aggregation sites also leave a bad user experience.
In fact, the Forum aggregators do not realize the media is not the importance of the brand, they brand as their responsibility to create community media. However, in order not to rely on Searching the contents of the game, the editors have to pay the cost of enormous. The traditional portals easily thousands of editorial team, based on years of media resources, long-established media authority can not be easily leveraging mm from the portal site in order to stand out under the authority of , the contents of the sword seems easy road is the way to the final mm which resulted in the fate of the paradox of aggregation site forum. In fact, both struggling Forum aggregation site or blog network malaise, are fully explained Chinese Web portal in the current strong ability to influence and popularity together. Without a disruptive new technology, content to rely solely on an idea can not subvert the portal in the status of this industry.
odd tiger Because of its strong resources and technology, can do 360 guards could be questions and answers. So, the banner if the turn around, you can go in it?
I have great admiration for Mr. Zhou Hongyi's pride and superhuman courage, aggregate this forum things, if (I just said if) he gave up, who else can do that? Of course, this is just to give up not give up my personal guess, or they have more ambition to be hidden temporarily, a burst out one day, not necessarily.
Who knows? Perhaps, Zhou Hongyi's is greatness lies in the fact, in a big way through the huge investment of 360 million security guards, to a pretty big turn, has entered the plight of the Forum polymerization quietly marginalized, leaving only the opponent's banner lost this once hard to Si Shouzhe Road the week of the boss's generous hh
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